A selection of projects spanning website design, digital experiences, e-commerce, marketing materials, and brand identity. With 10+ years of experience working across design and digital business, I bring together visual design, content organization, usability, and practical problem-solving to create work that is both polished and purposeful.
Web, digital, and creative work shaped by strategy, clarity, and thoughtful design.
Selected Work
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A Bold Brand for Amara: Strategy, Energy & Magnetic Growth
Amara Johnson: Brand and Web Design
Bringing Amara’s brand to life began with defining the spirit behind her work as a digital business manager — her passion for helping entrepreneurs transform big ideas into structured, scalable businesses. From the start, the goal was to create a brand that felt as dynamic and confident as the experience she delivers to her clients: strategic, vibrant, and full of momentum. We explored the personality she wanted her brand to embody — bold yet approachable, professional yet playful, with an energy that inspires action.
The visual identity was designed to reflect that balance. A bright, expressive color palette combined with confident typography gives the brand a sense of movement and personality, while still maintaining clarity and structure. Each design decision was rooted in strategy, ensuring that the brand not only captured attention but also communicated Amara’s role as a trusted partner in her clients’ growth journeys.
For the website, the focus was on creating an experience that feels both engaging and intuitive. The layout guides visitors through Amara’s story, services, and philosophy in a way that feels natural and inspiring. Bold visuals, playful editorial elements, and clear messaging work together to position her as both a strategic expert and a supportive partner for entrepreneurs ready to grow with intention.
Throughout the process, collaboration and purpose shaped every step. The result is more than just a brand and website — it’s a digital space that reflects Amara’s vibrant personality, her commitment to helping founders succeed, and the powerful, strategic support she brings to every business she touches.
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An Elevated Brand for Emily: Clarity, Strategy & Effortless Elegance
Emily Rivera: Brand and Web Design
Bringing Emily’s brand to life began with uncovering the heart behind her work as a brand strategist — her passion for helping women entrepreneurs find clarity, confidence, and alignment in how they show up. We started by diving deep into her story, vision, and the kind of energy she wanted her brand to evoke: elevated, grounded, and effortlessly intentional.
From there, we shaped a visual identity that feels refined yet personal. The color palette blends soft neutrals with understated luxury, while the typography adds structure and confidence — mirroring the balance Emily brings to her own clients’ brands. Every design choice was guided by strategy, ensuring her visuals not only looked beautiful but also reflected her expertise and warmth.
For her website, the goal was to create a seamless, welcoming experience that instantly communicates trust and professionalism. We designed a layout that feels open and intuitive, leading visitors on a clear journey — from learning about her services to taking the next step with ease. Thoughtful details like subtle motion, polished imagery, and strategic messaging help position Emily as both relatable and highly skilled.
Throughout the process, collaboration and intention were at the core. Together, we built more than a brand and website — we created a digital home that fully embodies Emily’s purpose and gives her the foundation to continue growing with clarity and confidence.
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A Bold New Identity for Seraphina: Business Coach & Strategist
Seraphina Beaumont: Brand and Web Design
Bringing Seraphina’s vision to life began with a deep dive into her story, values, and goals as a business coach and strategist. We started by clarifying her brand essence—elegant, empowering, and transformative—so every design decision would authentically reflect her mission.
From there, we crafted a visual identity rooted in minimalism and sophistication, using a soft yet bold color palette and refined typography to mirror her balance of clarity and confidence. Each design element was chosen to communicate trust, professionalism, and inspiration while still feeling approachable.
On the website side, we focused on creating a seamless user journey: from the moment visitors arrive, they’re welcomed into an experience that feels aspirational yet grounded. The layout highlights her signature services, builds credibility through testimonials, and makes it easy to take action, whether booking a session or exploring her podcast.
Throughout the process, collaboration was key. We blended strategy with creativity to ensure the final brand and website not only looked stunning but also served as powerful tools for connection and growth. The result is a cohesive digital presence that empowers Seraphina to share her message and attract the aligned clients she’s meant to serve.
A Distinctive New Identity for Jamie: An Elite Mortgage Broker
Jamie Kienholz: Brand and Web Design
Bringing Jamie’s vision to life started with understanding the woman behind the business—her expertise, personality, values, and the experience she wanted her clients to have when they encountered her brand. The goal was to create a presence that felt distinctly hers while positioning her as the trusted expert her audience could confidently turn to.
We began by defining the foundation of her visual identity, translating her personality and brand essence into a cohesive design direction. The color palette, typography, logo, and supporting elements were thoughtfully selected to create a polished and memorable identity while maintaining a sense of warmth and authenticity. Every detail was designed to feel intentional, elevated, and aligned with the level of experience Jamie brings to her work.
For the website, the focus was on creating more than a beautiful online presence. We developed a strategic user experience that guides visitors through Jamie’s story, expertise, and offers in a clear and natural way. The structure was designed to build trust, communicate her value, and help potential clients quickly understand what she does and why she is the right person to help them.
From the messaging and page structure to the visual hierarchy and calls to action, every element works together to create a seamless journey from curiosity to connection. The result is a cohesive brand and website that reflects Jamie’s expertise, strengthens her credibility, and gives her business a digital presence that is ready to grow alongside her.
A Charming New Identity for Stationery Snobs: Handmade Stationery & Paper Goods
Stationery Snobs: Brand and Web Design
Creating the brand and website for Stationery Snobs was all about capturing the charm of thoughtfully made paper goods and turning it into a visual experience that feels just as special as the products themselves.
We developed a distinctive brand identity that balances playful personality with a polished, boutique aesthetic. From the logo and color palette to the typography and supporting visual elements, every detail was designed to reflect the creativity, craftsmanship, and personality behind this handmade stationery brand.
For the website, the goal was to create an inviting online shop where the products could take center stage while still telling the story behind the brand. We focused on an intuitive shopping experience, clear product presentation, and thoughtful visual details that make browsing feel enjoyable rather than transactional.
The result is a cohesive brand and e-commerce experience that gives Stationery Snobs a memorable personality, showcases the beauty of its handmade products, and creates a digital storefront that feels uniquely its own.
See Our Brand Creations Come to Life
The creation of Social Flare Agency began with a deep dive into understanding the energy and aspirations of a vibrant, youthful brand. The process started by defining its core identity—bold, innovative, and unapologetically dynamic. We developed a striking visual identity, featuring energetic colors and sleek typography, to evoke a sense of movement and modernity. The brand voice was crafted to be playful yet professional, balancing creativity with strategic insight. From designing a cohesive logo to establishing brand guidelines that reflect a forward-thinking ethos, every element was meticulously tailored to resonate with Social Flare’s target audience and embody its mission to transform online presence into a dynamic, engaging force.
The creation of Salty Life Clothing began with a clear vision: to design a brand that merges faith, femininity, and minimalism in a way that feels modern and meaningful. The process started by defining the brand’s core values—empowerment through faith, simplicity, and grace. From there, we developed a cohesive visual identity featuring soft, neutral tones and clean typography to reflect the minimalist aesthetic, while incorporating subtle, uplifting Christian messages into each design. The logo was crafted to be timeless yet approachable, mirroring the brand’s mission to inspire without overwhelming. Every step, from selecting fabrics to curating the product line, was carefully aligned with the brand’s ethos, ensuring Salty Life Clothing resonates with women seeking to express their faith through stylish, intentional wear.
